LK
Liam Kissinger
Sr Account Executive
PFL / Sports Marketing / Partnership Pitch Development
ABOUT PFL
BUILT INSIDE SPORTS.
BUILT FOR THE ROOM.
PFL brings together experience across collegiate athletics, professional sports, global events, brand-side marketing and creative. The result is a team that understands both sides of the pitch: how sports organizations sell value, and how brands need to see themselves inside the opportunity.
BRAND EXPERIENCE
TRUSTED AROUND
THE SPORTS WORLD.
Organizations and brands represented across past and current work by PFL team members.
Penn State
Florida State
Georgia Southern
Diamond Baseball Holdings
AstroTurf
Kennesaw State
Client and organization marks are shown for identification. All marks remain the property of their respective owners.
MANAGEMENT TEAM
SPORTS EXPERIENCE.
ONE SHARED PERSPECTIVE.
Our management team brings a diverse background across collegiate athletics, professional sports, global events, agency creative and brand-side marketing. That range of experience helps lead the broader PFL organization with a deeper understanding of the sports world, the audiences inside it and the partnerships that connect them.
SS
Sam Schwartz
Creative Director
Brand experience: UGA · CAA
DW
Dave Williamson
Content Director
Brand experience: AMB · FIFA
RF
Roy Ferdeber
Sr Account Manager
Account strategy · Client leadership
MM
Mac Malloy
Sr Project Manager
Project leadership · Operations
AB
Aaron Bota
Graphic Design Director
Brand experience: Army · North Texas · Incarnate Word
PFL
HOW WE THINK
THE BEST PITCH
ALREADY FEELS FAMILIAR.
We study the organization you are pitching to and carry its visual language into the presentation: so your proposal feels like it already belongs inside their ecosystem before the first word is spoken.
START A PROJECT
BUILD THE
NEXT PITCH.
Bring us the opportunity. We’ll build the visual fit, story and presentation around it.
or email hello@pflmarketing.com